Facility strategy: site selection, leasehold improvements and space planning
Facility strategy determines whether an optometry practice's square footage is allocated by commercial logic or left to clinical habit, and traffic flow and sightlines follow from that allocation. ORC develops space plans, patient-flow layouts, optical display specifications and furniture recommendations. It advises on site selection, expansion, relocation, lease economics and buildout coordination. Architects, contractors and legal counsel perform their respective professional services.
By Dr. David Hettler, OD & Mani Vaghedi · Updated
Where the floor works against you
Square footage allocated by commercial logic instead of clinical habit. Traffic flow, sightlines from reception, the 50·25·25 ratio, exam-lane count and dispensary square footage per lane.
What ORC does
Develops space plans, patient-flow layouts, optical display specifications, and furniture recommendations.
What ORC advises on or coordinates
Site selection, expansion, relocation, lease economics, and buildout coordination. Architects, contractors, and legal counsel perform their respective professional services.
Floor by habit or by logic
Was the floor divided up by commercial logic, or did each room stay where habit put it?
Not sure where to start?
A thirty-minute practice review, no charge. We'll look at your numbers and your floor and tell you where we would start.